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Ada's is a boutique ice cream shop that was named after the American Disabilities Act, which prohibits employment discrimination on the basis of disability. When Josh and Pilar came to me to help design, they wanted their brand to reflect inclusivity, unity, connection, and opportunity for all those with disability.

We sought to showcase that through the color palette, which is designed to reflect the range of the disability spectrum; the icon, representing two unique individuals coming together as one; and clean, geometric shapes that are intentionally visually soothing to individuals with disabilities.

prohibiting employment discrimination on the basis of disability

ADA'S ICE CREAM PARLOR